Devour // Food You Want to Fork
Devour is a new brand of "dude-friendly" frozen meals from Kraft-Heinz. Bacon Mac n’ Cheese, Chicken & Waffles - basically, the kind of food that hungry guys lust after. We pitched a crazy, weird idea about people getting intimate with their food. We should have been fired, but instead our friends at Kraft-Heinz loved it. The advertising gods were feeling frisky that day.