TRUTH’S Left Swipe Dat

We used the Grammy's as one of Truth's tentpole events, with music as our weapon, to capture the attention of the world (and twittersphere) by writing, producing and airing a full length music video featuring social and music stars Becky G, 5th Harmony, Grace Helbig, King Bach, Harley Morenstein, Anna Akana, Jimmy Tatro, Alphacat, Terrence J and Timothy DeLaGhetto. During the broadcast our #LeftSwipeDat was the number one organic top trending topic on Twitter in the US and Worldwide, beating out #Grammys.

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